Pitaara Movies and Pitaara Comedy launch on Freeview UK

London, 31 July 2024 – Pitaara Movies and Pitaara Comedy have officially made their debut on Freeview UK via Channelbox on Freeview channel 271, marking a significant milestone in their broadcasting journey.

Pitaara Movies is world’s first Punjabi movies channel dedicatedly promoting Punjabi Cinema & the Entertainment Industry. Pitaara has got something to offer for every section of the audience. Not just movies, Pitaara is a complete package of entertainment with music, and celebrity chit-chat shows featuring all the who’s who of the Punjabi entertainment industry. Pitaara has the biggest catalogue of Punjabi films making it the go-to channel for the lovers of Punjabi cinema. 

Pitaara Comedy complements this with its humorous and engaging programming, promising laughter and enjoyment.

"We are thrilled to offer a complete package of entertainment and a vibrant showcase of the Punjabi entertainment industry's finest. This expansion underscores our commitment to delivering diverse and compelling content to audiences across the UK", said Tanya Kronfli, Channelbox's Head of Business Development.

"We are excited to announce the launch of Pitaara Movies and Pitaara Comedy on Freeview UK via Channelbox. This expansion allows us to share our vibrant cultural and comedic programming with a broader audience. It represents a significant milestone in our dedication to providing high-quality content that celebrates Punjabi cinema, entertainment, music, and laughter," said Mr. Mahesh Sharma, Vice President of Strategic Partnerships and Alliances at Pitaara.

Channelbox is a multi-channel platform available on Freeview channel 271 and via mobile applications. Channelbox supports FAST and linear channels and offers over 70 TV channels to the Freeview audience.